Level 6
1 Year
United Kingdom
De Montfort University
The Bachelor of Arts in Marketing is a cutting-edge program designed to equip students with the foundational knowledge and practical skills essential for success in the modern business world. Key modules include Marketing Strategy and Analytics, Engagement Marketing: Communities, Content and Creativity, Critical Perspectives in Marketing, Marketing Innovation and Brand Portfolio. These courses enable students to develop a comprehensive understanding of how businesses operate in different contexts locally and across borders.
To qualify for this program, students must complete 2-year BTEC Higher National Diploma (HND) in Business, awarded by Pearson, which includes agreed equivalent modules recognised by the De Montfort University. This qualification provides 240 credits, allowing students to seamlessly transition into the third year of the Bachelor’s degree program in UK.
Upon graduating with a Bachelor of Arts in Marketing, students can pursue various career options, including Business Development Manager, Digital Marketing, Brand Management, Public Relations, Customer Insight, Market Research, Advertising and Marketing Communications. This pathway offers a streamlined and effective route to achieving a globally recognised degree, combining theoretical knowledge with hands-on learning to ensure that graduates are equipped to meet the evolving demands of the global business environment.
Core Modules
Marketing Strategy and Analytics
Engagement Marketing: Communities Content and Creativity
Core Modules
Brand Portfolio or Dissertation
Critical Perspectives in Marketing or Marketing Innovation
More information on the modules
Visit the course handbook at De Montfort University Handbook
Direct entry into the third year of the Bachelor of Arts program, students need to meet below requirements:
This course is funded by leading nationalised banks and NBFCs.
For further information on financial aid and educational loan assistance, please contact our admissions office.
This course is accredited and recognised by the Chartered Institute of Marketing (CIM) and an Institute of Direct Marketing (IDM) graduate gateway programme, making us distinct and internationally recognised for you to stand out in the market. The CIM allows you to gain exemptions from professional qualifications, meaning you can obtain them more quickly and advance faster in your career.
The two-year Bachelor of Arts in Marketing is exclusively offered to Kings Cornerstone International College students who have successfully completed the HND Business. Key benefits include:
– Receive a full Bachelor of Business degree awarded by De Montfort University, UK.
– Save on tuition and living expenses by completing the first two years in India.
– Complete the compulsory third year in UK, gaining global exposure.
– Access world-class resources and a global network.
– Qualify for a post-study work visa*, improving chances for permanent residency and global career opportunities.
– Transfer with your peers for a supportive, collaborative learning experience.
Course Name: Actuarial Science, BSc
Study Duration: 2 Years
Country: America
Fees: 20+ lacs
View Course
Course Name: Advertising and Marketing Communications, B.Bus
Study Duration: 1.5 Years
Country: Australia
Fees: 20+ lacs
View Course
Course Name: Business Administration, BSc
Study Duration: 2 Years
Country: America
Fees: 20+ lacs
View Course
Course Name: Business Analytics, B.Bus
Study Duration: 1.5 Years
Country: Australia
Fees: 20+ lacs
View Course
Course Name: Business and Financial Management, BA (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 10-15 lacs
View Course
Course Name: Business and Human Resource Management, BA (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 10-15 lacs
View Course
Course Name: Business and Marketing Management, BA (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 10-15 lacs
View Course
Course Name: Global Business with Specialism Marketing, BSc (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 15-20 lacs
View Course
Course Name: Human Resource Management, B.Bus
Study Duration: 1.5 Years
Country: Australia
Fees: 20+ lacs
View Course
Course Name: Marketing, B.Bus
Study Duration: 1.5 Years
Country: Australia
Fees: 20+ lacs
View Course
Course Name: Management, B.Bus
Study Duration: 1.5 Years
Country: Australia
Fees: 20+ lacs
View Course
Course Name: Business Administration (Marketing), BA (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 10-15 lacs
View Course
Course Name: Business Administration (Strategy), BA (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 10-15 lacs
View Course
Course Name: Business Entrepreneurship and Innovation , BA (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 10-15 lacs
View Course
Course Name: Global Arts Management, BA (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 15-20 lacs
View Course
Course Name: International Business, BA (Hons)
Study Duration: 1 Year
Country: United Kingdom
Fees: 10-15 lacs
View CourseUpon completing the Bachelor of Arts at De Montfort University, you can further your studies by pursuing courses such as Master’s, PhD, Graduate Diploma, or Graduate Certificate in various business specialisations.
By combining your Bachelor’s degree program in UK, you will be eligible for a 2-year Post-Study Work Visa, enabling you to gain valuable work experience, build industry connections, and explore long-term career opportunities in UK.
