Internet Marketing Case Study #2:
Squeeze Page Optimization: How to Get 700+ Free Leads and a 64% Conversion Rate
Viper Chill (Glen Alsop) has written a ton of case studies on his blog – after a while, all his success gets annoying. (Just kidding.) This one is an analysis of a squeeze page he created that had an extraordinarily high conversion rate of 64%. The offer was a free e-book, but there was a catch: “In order for people to get the guide (you guessed it) they had to Tweet or Facebook share a link to my website.” This ended up sending hundreds of additional visitors.